|image via adweek|
Stuff like this is a HIT with the Down syndrome community and is widely passed around. To tell you the truth, it makes me all excited, too. I LOVE that this beautiful child is modeling for a cute swimwear line.
However; I wish they had just put her on the cover of the magazine and walked her down the catwalk without mentioning that she had Down syndrome. I wish that they would have just said, “She’s absolutely beautiful, that’s why we chose her to model our products!”
Joe Klamar / AFP – Getty Images
Instead, they’ve used her Down syndrome almost as a part of their marketing campaign. So that moms like me will get all excited to see a beautiful face of one of our own gracing the cover of a magazine or whatever and share it like crazy. It’s brilliant, in fact. I’ve had FOURTEEN friends share the article just today.
I love that Down syndrome is going mainstream. LOVE IT. I love that more and more people are seeing the beauty in our children. I just wish in this instance, they would have simply given her the contract not because of or in spite of her having Down syndrome. I wish they would have just done this because she’s cute and deserves it all on her own.
That, to me, would have been a much better message without having to say a thing.